Press Releases have changed much in the last 10 years. When I first wrote both corporate and product launch press releases back in the 1990s, they were created to appeal to journalists and editors - …
An Online Press Release Win Win Win
I've been writing press releases, both for offline and online marketing, for around 20 years, and its true that the internet has changed how they are created and distributed. Online press releases are …
Understanding Google’s Semantic Search
Google is increasingly refining its algorithms based on semantics, in an attempt to further eliminate the manipulation of keywords. While there is no doubt that keywords will remain the primary search …
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Do Your Competitors Love Your Website Content?
If your website takes too long to load, impatient visitors will leave and go instead to your competition. Similarly, if your website content is below expectations, your visitors will leave and head …
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What Should a Quality Content Writing Service Should Provide?
Your expectations regarding the content writing service you engage will vary depending upon how you plan to use the content. You might have a SEO strategy that you want to implement, or maybe you just …
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Quality Content Can Never Be Mass Produced
There are basically two ways website content can be mass produced: the first is with article spinning software, the second with rewriting or scraping content from other websites. These methods won’t …
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