As a service provider to online businesses, it can be a challenge to operate in the same air space as companies who are often faceless and nameless, and who deliver bulk packages at …
Why Newsjacking Makes For Great Content
As you consider the writing part of your content marketing plan, three elements are vital: Relevance Timeliness Uniqueness However many marketers and unskilled content writers find it …
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Top Tips For Briefing Your Content Writer
As the number of individuals and businesses electing to outsource their digital content writing increases, so too do the number of questions I receive about how best to go about this. My clients know …
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What Are The 4 U’s Of Content Writing?
It doesn’t matter whether you’re a seasoned inbound marketer or a “noob” business owner – trying to come up with the best content to put on the web is a continual struggle, one which won’t end until …
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