I’ve been looking forward to FastWebFormula2 for some time, as it is going to give me a fantastic opportunity to share some my latest SEO content writing strategies – with those who have been able to secure a ticket.
But one of the other reasons I am so excited about heading down to Sydney in September, is that some very special guests are flying in from North America, Switzerland and the UK, to add their expertise to this event – James Schramko’s internet marketing workshop.
In my mind though the highlight will be seeing the amazing John Carlton again, and hear him cut through the BS of copywriting, taking people by the metaphorical hand and guiding their commitment finger “Buy Now” button.
John Carlton is a genius copywriter and he can help your business get more profit – just by making some changes to the way you do things.
John has been called “the greatest living copywriter” and “the most copied copywriter”, but what he is, simply, is a master of his craft.
If you are not familiar with John and his work, you will really enjoy this interview (link below), during which he reveals:
- The BEST way to research your market
- What has changed in online marketing
- How to be persuade people to buy right now
Great news! I’ve been wanting to learn from John Carlton for a long time. He is a true master of the copywriting art. Thanks for sharing the news of his being in Sydney in September. I want to earn the big dollars that copywriters can get! As well as improve my blogging style.
Amy, you won’t find a better teacher than John Carlton. I too want to improve my copywriting skills – I know how to assemble great SEO content, but copywriting requires a whole different skillset.
Great news! I’ve been wanting to learn from John Carlton for a long time. He is a true master of the copywriting art. Thanks for sharing the news of his being in Sydney in September. I want to earn the big dollars that copywriters can get! As well as improve my blogging style.
I enjoyed listening to the interview – JC sounds so cool, very laid-back. In fact it sounded like a competition in laid-backness (I’m sure that must be a word) between James and John. I loved to hearing these strategies. I’ve heard several of James Schramko’s interviews with experts, and he really knows who the top dogs in internet marketing are. Thanks for sharing news of John Carlton going to Sydney, unfortunately I can’t get there.
I’d like to think that after getting some of his training, I might make it to Australia next time!
Jessica,
If you ever get the chance to hear John, grab it. I’m not sure where you are based, but he speaks from time to time in the US, where he lives.
Regards
Kerry
Looking forward to this! Interview was sensational and now I can wait to hear John Carlton live. Do you know if his presentation will be available online for purchase? I’ve got some colleagues who would benefit from his teachings as well.
Hi Amerla,
I believe the DVDs of the whole event will be for sale. Stay in touch and I will send you the link.
Regards
Kerry
Looking forward to this! Interview was sensational and now I can wait to hear John Carlton live. Do you know if his presentation will be available online for purchase? I’ve got some colleagues who would benefit from his teachings as well.
Hi Amerla,
I believe the DVDs of the whole event will be for sale. Stay in touch and I will send you the link.
Regards
Kerry
I run a small business from home, and my biggest problem has been writing seo articles. How to market them, how to write them etc. Will a copywriting course like John’s help me?
Ron,
John’s training will benefit you in many ways, but if its only SEO article writing you need help with, I can help you.
Firstly, time spent on identifying your keywords is a worthwhile investment. Set aside some time to write one really great article, with lots of information in it (but not so much that a reader won’t need to go to your site for more!). Ensure your keywords are placed: in the heading, in the first and last paragraphs, and once more, in the article. Don’t fill the article with keywords. Apart from those key ingredients, you should also include subheadings and bullet points to break up long sections of text.
Write for humans, not search engines. If you follow these points you should have a nice ‘pillar’ article to base others on. Extract a different point from the pillar article to create a new, perhaps shorter article. Rinse and repeat.
Always have a call to action – in ezinearticles this would be in your Resource Box. Tell people what to do next, don’t assume they will click your link.
Hope that helps – for greater training: http://www.seocontentcoach.com.
Regards
Kerry
I run a small business from home, and my biggest problem has been writing seo articles. How to market them, how to write them etc. Will a copywriting course like John’s help me?
Ron,
John’s training will benefit you in many ways, but if its only SEO article writing you need help with, I can help you.
Firstly, time spent on identifying your keywords is a worthwhile investment. Set aside some time to write one really great article, with lots of information in it (but not so much that a reader won’t need to go to your site for more!). Ensure your keywords are placed: in the heading, in the first and last paragraphs, and once more, in the article. Don’t fill the article with keywords. Apart from those key ingredients, you should also include subheadings and bullet points to break up long sections of text.
Write for humans, not search engines. If you follow these points you should have a nice ‘pillar’ article to base others on. Extract a different point from the pillar article to create a new, perhaps shorter article. Rinse and repeat.
Always have a call to action – in ezinearticles this would be in your Resource Box. Tell people what to do next, don’t assume they will click your link.
Hope that helps – for greater training: http://www.seocontentcoach.com.
Regards
Kerry
I need to improve my writing style. Looking forward to learning more about John Carlton, but I can’t make it to Sydney Australia. In fact I can’t make it out of my hometown right now. Any suggestions?
Letri
John has a home study course that might be right for you >> John Carlton Home Study Course
Best of luck with your writing
Kerry
I need to improve my writing style. Looking forward to learning more about John Carlton, but I can’t make it to Sydney Australia. In fact I can’t make it out of my hometown right now. Any suggestions?
Letri
John has a home study course that might be right for you >> John Carlton Home Study Course
Best of luck with your writing
Kerry
Hey Kerry
Love it. I have also been a big fan of John Carlton. What a pleasure to be able to actually see him in person.
I have even see some of his email copy and what a unique writing style this guy has.
I think i would even compare him to the infamous Joe Shroeder
Do you know if John has any plans on coming to the states?
Thanks
Craig
Hi Craig,
Agree John is a standout in the world of copywriting – he will be returning home to the US after this event I believe.
Kerry
Wow Kerry, this is so informational I will be getting more into this I am very thankful for you sharing this with us! I never hear’d of him before now!
Rose,
If you are interested in writing sales copy, persuasive emails, advertisements that work etc, I suggest you learn more about John’s SimpleWritingSystem.
Regards
Kerry
Wow Kerry, this is so informational I will be getting more into this I am very thankful for you sharing this with us! I never hear’d of him before now!
Rose,
If you are interested in writing sales copy, persuasive emails, advertisements that work etc, I suggest you learn more about John’s SimpleWritingSystem.
Regards
Kerry
Hi Kerry. I am part way through reading your blog and I have bookmarked it because there is so much for me to learn from your site.
I am just learning to create a proper blog and this is going to help me for sure.
I will have more comments as I go through and learn. I am very impressed. Keep it up.
Have a great day,
Kathryn
Hi Kathryn,
Nice to have you on board. I look forward to hearing more comments/suggestions from you in the future. Do you write as well, or are you involved in internet marketing?
Kerry
Hi Kerry. I am part way through reading your blog and I have bookmarked it because there is so much for me to learn from your site.
I am just learning to create a proper blog and this is going to help me for sure.
I will have more comments as I go through and learn. I am very impressed. Keep it up.
Have a great day,
Kathryn
Hi Kathryn,
Nice to have you on board. I look forward to hearing more comments/suggestions from you in the future. Do you write as well, or are you involved in internet marketing?
Kerry
Hi there,
Well it seems I had better look out for John Carlton as I am just starting on everything so will also book mark here to come back to. So that will be great.
Thank you very much. Loads here to learn
Kevan Brock…
Hi there,
Well it seems I had better look out for John Carlton as I am just starting on everything so will also book mark here to come back to. So that will be great.
Thank you very much. Loads here to learn
Kevan Brock…
Kerry
I’m in the same position as Katheryn. Learning! So it’s great to see a blog that has so much usable and relevant content and is so well written. Please post more though, I’m hungry for knowledge on the opportunities for writing for the internet.
Craig
BTW I love the look of the site too – the colors are ‘comforting’ – great choice
Kerry
I’m in the same position as Katheryn. Learning! So it’s great to see a blog that has so much usable and relevant content and is so well written. Please post more though, I’m hungry for knowledge on the opportunities for writing for the internet.
Craig
BTW I love the look of the site too – the colors are ‘comforting’ – great choice
Do you know if there are going to be some sort of networking drinks at FastWebFormula?
Missed out of tickets…. and sounds like the whos who of internet marketing will be around in Syd….
Hi Sally – missed your question during the event. All event-associated activities were for ticket holders only. Sorry you missed out on these. I am about to do some posts about the event – but don’t miss the opportunity to pre order the DVDs of the event – you WILL NOT be sorry! Get them at http://www.fwf2010.com
Regards
Kerry
It’s a small world after all.
Who would have thought Kerry the copywriter is the same Kerry who’s the go to girl for James event… he said you run an awesome show.
Looking forward to it.
Dave
Nice to finally meet you at FWF2 David – it was dynamic wasn’t it!
It’s a small world after all.
Who would have thought Kerry the copywriter is the same Kerry who’s the go to girl for James event… he said you run an awesome show.
Looking forward to it.
Dave
Nice to finally meet you at FWF2 David – it was dynamic wasn’t it!
I am relatively new at internet marketing. Article writing or content for anything has been my greatest weakness. Surely wish I could attend his training classes. If they are available on dvd, where can I find them?
Hi James,
You can purchase his program at http://www.simplerwritingsystem.com
Regards
Kerry
I am relatively new at internet marketing. Article writing or content for anything has been my greatest weakness. Surely wish I could attend his training classes. If they are available on dvd, where can I find them?
Hi James,
You can purchase his program at http://www.simplerwritingsystem.com
Regards
Kerry