In the last few weeks I have officially launched my latest report Powerful Press Releases. To be able to demonstrate to readers just how effective online press releases are as a backlinking strategy, this week I decided to put a press release into action. Below is the result after 2 days:
In case it is difficult to read, the press release returned 210,000 results – and there are 3 links to my sales page in the release – you do the backlink math. I have seen some very dramatic results from my press releases, and normally 2000-5000 results returned is a great outcome. That the topic is an in-demand one always improves the stats, but this result saw me happy-dancing around the room.
Just as I am writing this, I decided to see what the results are, 24 hours later. Knowledge of Google’s moodiness steeled me for a dramatic drop, but instead:
This release cost me 20 minutes in time, and zero in cash outlay – I placed it with one of the free services. I don’t expect much in the way of traditional press coverage, not even pickup by Yahoo! or Google News – these will come when I write a release and distribute it using one of the premium paid services.
So, what do you think- how many articles, rewritten, outsourced, spun and butchered will it take you to get results like this?
Press releases are powerful for SEO, which is why I compiled my Powerful Press Releases report. Every internet marketer should have them as an integral component to their overall SEO strategy.
Hi Kerry,
Thats pretty impressive. I Never knew that much about press releases before, but seeing the information given its something to consider this year. Thanks for the information.
Susie Moore
skype smsforce
Just don’t put it in the ‘too hard basket’ Susie – online press releases are worth their weight in Google Gold
Great info there Kerry and congratulations – this is awesome and thanks for letting know the value of press releases – you know I think just the name press release scares people but maybe reading your post will get them to reconsider.
Nancy
Skype: nancyradlinger
I hope so Nancy, they are too valuable to ignore, and not difficult to prepare and distribute. Of course, I can do the whole shebang for my clients as well- as long as they don’t expect this result each time!
Wow Kerry,
This is such wonderful information. It will definitely be helpful to anyone trying to get traffic to their sites.You truly have made it seem very easy as well. Thank you so much for sharing.
I’m pleased you found it useful Tammie.
A 79,000 increase!! That’s awesome… and I’m certainly jealous! Thanks for the post 🙂
I can only imagine what will happen you use the premium paid services… insane! And thanks for the awesome post Kerry!
-M Smith
Great post Kerry 🙂 I never really knew that press releases were such a great backlinking strategy. I’m going to take what you’ve given me here and try to apply it as best as I can… after taking a look at the rest of your website first, of course!
That is so amazing! I’m literally stunned by your results… I can’t wait to get into this myself.
Tyler,
Don’t expect such results from all press releases – the current popularity of the topic makes a big difference. Doubt the same results would have been achieved for, say, “New Carpet Cleaning Product Launched”!
Do you think press releases are a good way to start for someone just getting into backlinking? Not sure if it’s best for me…
I absolutely think so! Why would you not – do you have anything to lose by trying. Give it a try, measure the results and decide for yourself.
Congratulations! Those are some really awesome results. Hopefully I can work my way up there 😉
Way to go… only 24 hours and 20 minutes of work. That’s very impressive, Kerry! Keep up the good work.
I absolutely think so! Why would you not – do you have anything to lose by trying. Give it a try, measure the results and decide for yourself.