In the world of digital business there has been a growing push for long-form content, and I do understand the social media, authority, SEO reasons why people are swinging this way. But here is a piece …
This One Tool Will Save You Hours of Content Marketing Work
There is no question about it: content is the fuel that drives online marketing. Without a solid content marketing strategy in place, marketers will fall behind and risk losing out on brand …
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Why Is Good Written Content So Important To Modern Marketing?
There are very few aspects of marketing that are not driven by quality content. This has ever been the case - think about the brochures, advertisements, and mailouts of the not so distant past. The …
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Ideas for Content Ideation
I sometimes visualise a piece of written content as my dream home. The house is the article as a whole, and each room represents a paragraph. The specific detailing and furnishing are the words and …