Blogs are social media platforms that allow authors, businesses and professionals to discuss current events and issues, demonstrating their expertise in certain industries or markets. Having a law …
Why Google Authorship Is Not an Ego Trip
When publishing online content, not all businesses think to put a face to the name of the author. In fact, you might not even mention who wrote the article or blog post. However, with the help of …
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Why Newsjacking Makes For Great Content
As you consider the writing part of your content marketing plan, three elements are vital: Relevance Timeliness Uniqueness However many marketers and unskilled content writers find it …
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How Adding a Blog Helps Small Law Firms Dominate Bigger Competitors
Having a law firm website is the minimum marketing tool that every law office, big or small, must have. It creates an online presence that is the starting point for gaining more clients by leveraging …
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