Creating a professional and authoritative online presence can be challenging to those in the health and medical fields. However, having a well-constructed website that is populated with high quality, relevant, original and ongoing written content, is the ideal way to get there.
Few could argue that niches that have been targeted most aggressively by internet marketers are those that fall into health and medical categories, including weight loss, anti-aging, fitness – and every imaginable condition and disease. The reason is simple: it is easy to target people’s insecurities, and accept their money for (perceived) easy solutions to their problems.
The overweight want to lose pounds to look good in today’s fashions, thin men believe having a six-pack will get them girlfriends, new mums want to get rid of their belly fat, smokers want to stop – and they want results as quickly, easily, and inexpensively as possible. Magic Bullets and Snake Oil sell – particularly with the aid of copywriters trained to tap into people’s insecurities and win their confidence to the point that they will be primed to hit the BUY NOW button.
That’s them, so what about you?
If you are a practitioner or therapeutic goods developer, you may have found it difficult to get your message seen and heard online – to be able to stand out as a professional in an environment populated by marketers, and your more marketing-focused colleagues. And that is where we, at Kerry Finch Writing can help.
We have a team of writer who are specialist researchers in the following areas:
- Medical
- Surgical
- Dental
- Fitness
- Allied Health, and
- Alternative Therapies
We understand the strategies behind how to get your website ranking well – while maintaining your integrity.
Helping you to build your medical and health website content strategy.
We create written content for you website pages that establishes your authority in your chosen field, without any hype or hoopla. We also write premium articles, pillar articles, blog posts and press releases to support and grow your practice’s online presence – wherever you are in the world.
For over five years Kerry has worked closely with some of the top internet marketers in the world, and remains in touch with the SEO and content marketing strategies that work to keep your websites growing with the very best content.
Our clients, whatever their business models, are happy to put their names to the material we deliver – and this is a key difference between Kerry Finch Writing and other content writing services. Our clients’ feedback is testament to this.